Juan Ocampo

Juan
Ocampo

I started out as a photographer and videographer. Now I direct and edit commercials, product films and social content with generative AI, taking a brief from script to the final cut.

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About

My background is photography and videography. I bring what I learned behind a real camera about light, lenses and framing to AI video, so the work reads as filmed rather than generated.

Before going independent I spent four years at Dream But Don't Sleep, a creative production studio in Jersey City, on projects for brands like Red Bull, Timberland, Coinbase, American Express, Adidas and Fortnite, including behind-the-scenes coverage of shoots and events. That's where I learned how agency work actually runs: briefs, deadlines, feedback rounds and delivery.

Since 2025 I've worked as a freelance AI video creator and consultant, producing commercials and social content end to end and helping creators and small teams decide which AI tools belong in their workflow. I also design and build websites with AI, run OASYS Studios, host a podcast on creativity and entrepreneurship, and wrote a book called 22.

I studied Communications and Media at Montclair State University, and I work in English and Spanish.

Tools I use

Video
Higgsfield, Kling, Google Flow, Veo, Runway, Sora, Seedance, Hailuo, Wan, Magnific, Weavy, HeyGen
Image
Midjourney, Nano Banana, Flux, Krea, Magnific, Adobe Firefly, ChatGPT
Sound
ElevenLabs, Suno, Artlist, Adobe Firefly
Writing
Claude, ChatGPT, Gemini
Edit
Premiere Pro, Lightroom

AI films

Brand pieces marked “Spec” are self-initiated, made to show what I would pitch to that brand.

Camera work

Before AI, I learned on a real camera. Events, behind-the-scenes coverage, real estate, documentary and portraits, all shot and edited by me. It's why my AI work is framed and lit like it was filmed.

Photography

Websites

I also design and build websites with AI, so a brand's film has somewhere to live.

From idea to final cut

Every AI film above went through the same five stages. I handle all of them, and I can plug into a team at any one.

  1. Script and boards

    Find the one idea the film has to land, write it in beats with Claude, ChatGPT and Gemini, and board every shot before generating anything, using Adobe Firefly and Magnific for quick frames.

  2. Look development

    Lock characters, wardrobe, product and lighting as stills in Midjourney, Nano Banana, Flux and Magnific, so the same face and the same bottle show up in every shot.

  3. Motion

    Animate the approved frames in Higgsfield, Kling, Veo, Seedance, Magnific and Weavy, directing camera moves shot by shot rather than hoping for a lucky take.

  4. Voice and sound

    Voiceover, music and effects with ElevenLabs, Suno, Artlist and Adobe Firefly, timed to the cut instead of pasted on at the end.

  5. Edit and finish

    Cut, grade and deliver in Premiere Pro, with versions for every placement: 16:9, 1:1 and 9:16.